What is Blog marketing? Blog marketing is the process of reaching your home business target market through the use of a blog. Originally, business owners had a separate blog from their website, but today you can easily integrate the two, making it easier for you to manage and easier for your visitors to access. Many…
Want to jump straight to the answer? For most people, the best WordPress blog theme is Newspaper. With over 30 million blogs in the US alone, you need the best WordPress themes to make your blog stand out. You can be a great writer. But if your blog doesn’t look good, people will stop browsing.…
Starting a business is never easy. You need to decide what your service or product will be, what your target audience will be — and when is a good time to launch. According to a study by Vistaprint, 62% of Americans want to be entrepreneurs. But how many people really know what it takes to…
In 1996, Amazon was a small online book retailer run from Jeff Bezos’ garage. With a limited marketing budget, Amazon decided to tap into readers’ love of books to help spread the word. Instead of having an initial outlay of money to buy advertising, Amazon paid people a commission when they referred buying customers to Amazon. This…
An explanation of cryptocurrency Cryptocurrency is a blockchain-based digital currency system. Every transaction on the blockchain is safeguarded and validated by computer nodes that use cryptocurrencies. Wei Dai introduced the idea of cryptocurrencies in 1998. He talked about utilizing cryptography to produce and conduct transactions for a new kind of money rather than relying on…
Select a Name and Domain Now, it’s time to make your clothing business a reality by giving it a name. While you don’t necessarily have to keep this name forever, it can be extremely costly to re-brand. So definitely use these tips when you’re thinking about what you’re going to name your online store. 1.…
What is an Ecommerce CMS? A content management system (CMS) is software that enables ecommerce shop owners to create, edit and publish digital website content without writing any code. It also allows users to modify the look and feel of the online store, such as changing product page layout, adding promotional banners or quickly adding…
As the business-to-business (B2B) industry continues to evolve, ecommerce has emerged as more than a nice to have — it’s a must-have. The last few years of explosive ecommerce growth have intensified the need for B2B businesses to shift their focus online. Digital Commerce 360 reports that 42% of distributors say creating a more sophisticated website to better meet customers’…
Launching into the ecommerce space means adhering to the industry standards and expectations. It’s not about selling online, but about helping buyers purchase your products in the most efficient, enjoyable way possible. 1. Train your internal team on using your website. Don’t launch your ecommerce site to customers until your sales reps know it in and…
The potential gain of a strong ecommerce channel more than outweighs the challenges outlined above. Adopting ecommerce for distributors and wholesalers can take the business to the next level. 1. Room for growth and scalability. In the past, distributors relied on trade shows, ads in trade publications, and salespeople on the ground visiting customers in person.…