Maybe the B2B space is not quite the same as B2C when it comes to e-commerce, but the numbers don’t lie – B2B is going digital. But despite the significant shift to B2B e-commerce, many misconceptions persist in the industry. Let’s debunk the most common myths, from misunderstandings about the complex technologies available to naivety…
If you’re a B2B company just starting out, or even if your B2B business doesn’t exist yet, it’s important to understand the four stages of B2B business growth. Being able to assess where your business is now allows you to prepare for the inevitable roadblocks and quickly address them as they arise. Just like a…
Launching into the ecommerce space means adhering to the industry standards and expectations. It’s not about selling online, but about helping buyers purchase your products in the most efficient, enjoyable way possible. 1. Train your internal team on using your website. Don’t launch your ecommerce site to customers until your sales reps know it in and…
What is an Ecommerce Niche? An ecommerce niche is a distinct segment within any given market and often an area that is overlooked by other businesses. Examples of niches include handmade items, pet food or pet owners, trendy t-shirts, eco-friendly products, beauty products, gadgets, or other trending products. By narrowing down how you look at…
So you want to create a site, that will take get people to pay online. In order for them to do this they need to pay with Credit Card. So you purchase an account with an online Merchant, and want your site to collect the Credit Card information to collect payment. Now can you do…
Starting a business is exciting and nerve-wracking. It will be one of the biggest investments you’ll make during your lifetime. Not just financially, but emotionally as well. Doing it right will mean taking on a lot of responsibilities and making a lot of sacrifices. It will also mean working harder than you ever have before.…
To have an online store, the easiest way is to find some open source ecommerce script. For example oscommerce or zen-cart shopping cart. Get these script setup on your web hosting. To accept payment online, its either customer pay through your website, or route customer to payment gateway website and make payment. Selecting which one,…
First of all, what is e-commerce? E-commerce is commerce, including business, trade, buying, and selling, that is transacted electronically, rather than hand-to-hand. Businesses need efficient technology and strong marketing in order for e-commerce to be successful. The goal is to increase your business by making it easier for customers to shop, and if your website’s…
Building a web site isn’t something that is really cut and dry. There’s a huge variety of products and services that can either help you get your web site where you want it or simply confuse you. It’s also important that you make the right choices upfront so that you don’t end up having to…
The term ‘viral marketing’ was originally referenced in Greek Athenian histories, to be finally coined in the late 1990s by venture capitalist Steve Jurvetson. The term ‘viral marketing’ is commonly defined as network-enhanced word-of-mouth. Viral marketing is considered to be very similar to network marketing. It is proven that the typical Internet user is very…
